Sur
Since 7 March 1937, the history of Malaga has been told in the pages of SUR. The leading newspaper in the region was acquired by employees in 1984, following the privatisation of the media assets of the State. Six years later, in 1990, it joined the Group.
The market share of readership and circulation of Sur are around 55 percent and 44 percent respectively, according to data from EGM* and OJD**, showing its dominant position in Malaga, where the headquarters of the newspaper is based, and where it prepares five editions: Campo de Gibraltar, Melilla, Marbella-Estepona, Interior-Axarquía and Last Edition.
Prensa Malagueña also publishes a free newspaper in English, Sur in English, for all the Andalusian coast, and the weekly in German, Sur Deutsche Ausgabe, as well as a monthly magazing for golf, Andalucía Costa del Golf. The multimedia positioning of the daily is based on a local portal and a radio station.
(*) According to information from the third survey Estudio General de Medios -EGM- of 2009.(**) According to data from the Oficina de Justificación de la Difusión -OJD- of 2009.