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Vocento Social

El Comercio

El Comercio

EL COMERCIO was launched on 2 September 1878 and has over 130 years of service to Asturias. In 1995 it joined La Voz de Avilés, the historic newspaper of the town that was founded in 1908. In the same year, it became part of the media group that is now Vocento. It is the most read newspaper in Gijón and the second most read in the Principality. It has a readership of 148.000 readers (according to EGM* data) and a circulation of 18.098 copies (according to the OJD**). In addition, his website possesses 1.341.000 unique users (according to information ComScore MMX December, 2014).

EL COMERCIO has several editions: Asturias, Cuencas and Oriente, as well as La Voz de Avilés. Its readers enjoy a renewed offer of supplements as well as access to the local application Vive Gijón, which is a guide to everything of interest in the city, based on the user’s location, helping users live the best of the city from within. The newspaper also has a strong multimedia position thanks to its online portal.

(*) EGM: 3rd mobile survey of 2014
(**) OJD: January-December 2014